David Henderson Canada

Social Media…what?

What is it? do I need it?
Straight Up, social media is the use of the online space to turn a message into a dialogue.  I don’t just want to shout I want to listen & interact.

Should I worry about Social Media in Canada,
That’s the million dollar question, the answer is yes… maybe check out this post to see what I mean.

Reputation Management…what?
It’s pretty simple really – the process of keeping track of what people say about me or my business online.  Sometimes it’s good other times bad – unless you know what’s being said you can’t impact it.

 You have questions, I have answers… 


 There is so much noise about everything I need to do with my website or social media & I’m completely lost!  What should I do next or first?  When should I start looking at Facebook or Twitter or Four Square?  Take a look at my post, you might be surprised at my answer.

Build your website for consumers first, then search engines second.  The folks at Google say it over and over & as SEO’s we tend to forget because we can’t seem to see the forest for the trees at times.  I tell people all the time that “Google doesn’t care what your website looks like, they car how it’s built & how well the developer has followed their guidelines.  The better you do the easier it is to rank higher in the organic results.

To learn more about planning for the right search marketing solution email David Henderson